Believe it or not, maybe it's old or new, but it appears Flava Flav's grip on pop-culture is expanding.
The ex-rapper who has quietly evolved -or is it devolved- into a reality television star is the inspiration for a clothing line in...wait for this...JAPAN!
Read:

In Tokyo, as we are always being reminded, the currency is cool, and 'A Bathing Ape' is the gold standard. The clothing line looks, to the uninitiated, like standard big-jeans streetwear, heavy on the camouflage. To the faithful (who know it as BAPE), it represents membership in a cult brand that’s spun off a record label, hair salon, café, and toy line in just over ten years.
The secret? Exclusivity—everything is limited-edition, and BAPE’s Hong Kong branch is open only to prescreened "members"—which produces rock-concert-style lines at BAPE stores and a resale market where a T-shirt can fetch $1,000.

Now BAPE has arrived in very above-ground Soho (212-925-0222).

"I don’t want to promote or sell," insists founder DJ Nigo, who recently had his teeth covered in diamonds to match his $30,000 Jacob & Co. watch and Flava Flav throwback pendant. But, judging from the patient army of camo-clad kids who queued up on opening weekend, he will sell, and sell a lot.

Nigo looks much younger than he is (34) as he waves his gold-plated Vertu cell phone around like a talisman, explaining his love for hip-hop: "I never understand what they’re talking about," he says with a giggle, "but the look is cool." (Hip-hop loves him back: Nigo collaborated on Über-producer Pharrell Williams’s Billionaire Boys Club clothing line, sold at the store.)

BAPE Flava Flav fashion

Much of the story was taken from NewYorkmetro.com

1 comments

  1. Anonymous // 1/3/06 2:18 PM  

    Man Please find some more pictures of hoopz. Man i just fell in love with her she is like a fresh cold glass of water on a hot ass summer day.

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